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Business Word/Phrase of the Day

word-phrase-descEvery day we publish a business word or phrase together with audio pronunciation, phonetics, definition and example sentences. This is a great way to improve your workplace vocabulary as well as your pronunciation. To receive 'Business Word/Phrase of the Day' by email, just subscribe to our newsletter from the link above. 

DISMISS dɪsˈmɪs

03 Oct 2023

Verb

  • to end somebody's term of employment because they did something bad (syn: sack, fire)
Example Sentence: He was dismissed for being rude to a customer.
 

COUPON kupɒn

02 Oct 2023

Noun

  • part of a printed advert that can be used to buy or get a product.
Example Sentence: Collect the coupons from our magazine to get a 20% discount!
 

COMPETITIVE kəmˈpɛtɪtɪv

01 Oct 2023

Adjective

  • offering a price or service that is as good or better than other companies.
Example Sentence: They are offering the new computer at a very competitive price.
 

COLD-CALL koʊld kɔl

30 Sep 2023

Noun

  • to call somebody to try to sell something without permission or warning.
Example Sentence: I hate it when people cold-call to sell me things.
 

CLINCH klɪntʃ

29 Sep 2023

Verb

  • to successfully close a difficult business deal.
Example Sentence: After 5 hours of negotiating, they finally clinched a deal.
 

CLARIFY klærəˌfaɪ

28 Sep 2023

Verb

  • to make something clear.
Example Sentence: Can we please clarify who will be responsible for the project?
 

BRAND AWARENESS brænd əˈwɛərnɪs

27 Sep 2023

Noun

  • the extent to which a brand is recognised by the public.
Example Sentence: The ad campaign aims to boost brand awareness in the country.
 

WORD-OF-MOUTH  

24 Sep 2023

Noun

  • when information spreads through conversation.
Example Sentence: The shop's success is entirely down to word-of-mouth.
 

WELL-ESTABLISHED wɛlɪˈstæblɪʃt

23 Sep 2023

Adjective

  • having existed for a long time & having many clients.
Example Sentence: They are a well-established firm of lawyers.
 

VOUCHER vaʊtʃər

22 Sep 2023

Noun

  • a paper which can be exchanged for something up to a certain value.
Example Sentence: My aunty always gives me book vouchers at Christmas.
 

VOLATILE vɒlətl

21 Sep 2023

Adjective

  • unstable; changing quickly, especially of markets.
Example Sentence: Oil markets are volatile because of the war.
 

UNIQUE SELLING POINT  

20 Sep 2023

Phrase

  • A feature of a product which makes it different from the rest.
Example Sentence: It's Unique Selling Point is that it is waterproof, unlike the others.
 

UNDERVALUED ʌndərˈvælyu

19 Sep 2023

Verb

  • not appreciated/priced as much as something should be.
Example Sentence: She feels that her work is undervalued by her new boss.
 

UNDERPERFORM ʌndərpərˈfɔrm

18 Sep 2023

Verb

  • not doing as well as it should.
Example Sentence: The new mobile phone is underperforming on the Asian market.
 

TRANSPARENT trænsˈpɛərənt

17 Sep 2023

Adjective

  • clear and open for all to see.
Example Sentence: People want the government to have more transparent processes.
 
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